Sell with Gudhealthy


For Ayurvedic & wellness brands

Sell with Gudhealthy — grow your AYUSH brand across India

Gudhealthy is a wellness marketplace built for Ayurveda, Homeopathy, Unani and nutrition brands. List your products, and we handle the marketing, logistics and payments that help them reach customers nationwide — for one simple fee.

Pan-India deliveryCOD & prepaid ordersPerformance marketing included500+ brands already selling
Apply to sell How the fee works
500+Brands selling on Gudhealthy
20,000+Products listed
25,000+Orders every month
42%Month-on-month growth
The opportunity

AYUSH is one of India's fastest-growing consumer categories

Demand for Ayurvedic and natural wellness products is growing fast, and more and more of it is moving online. Brands that build their digital presence now will lead the category.

$43.4BSize of India's AYUSH market
15×Growth since 2014, when the market was $2.85B
$200BProjected AYUSH market size by 2030
60%Share of India's new online shoppers who come from Tier-3 and smaller cities

Sources: Ministry of Ayush / Govt. of India; IBEF; industry e-commerce reports (2025).

Who we work with

Built for traditional and modern wellness

Your products sit in dedicated category collections for their wellness system, so the right shoppers find them.

AyurvedaClassical & proprietary formulations, herbal care
HomeopathyMother tinctures, dilutions, combination remedies
UnaniTraditional Unani medicines & wellness
Modern NutritionSupplements, superfoods, health foods
Why Gudhealthy

Everything you need to sell online, in one place

📈

We bring the buyers

We run performance marketing — Google Search & Shopping, WhatsApp campaigns and seasonal sales — to drive shoppers to your products.

🚚

Logistics handled

Pan-India shipping and cash-on-delivery handled for you, so you can focus on making great products.

🔍

SEO-ready listings

Our team builds search-optimised product pages with benefits, ingredients and usage — written to rank and convert.

🌿

An audience that cares

Shoppers come to Gudhealthy specifically for AYUSH and natural wellness — not to scroll past your product in a sea of electronics.

📚

Content that educates

Our Knowledge Centre articles explain ingredients and wellness concerns, building trust in the categories you sell in.

🤝

A team, not a ticket queue

Work directly with our onboarding and category team on catalog, pricing and campaigns.

Simple, transparent pricing

One Growth Fee: 30% of the selling price. That's it.

Other marketplaces split costs into referral commission, closing fees, shipping, COD charges and ad spend, so it's hard to know what a sale really earns you. On Gudhealthy, one flat 30% Growth Fee on each delivered order covers everything below.

GST at 18% applies on the fee (you can claim it as input tax credit). Statutory TCS/TDS is deducted as per law. The fee is charged only on delivered orders.

  • Marketplace listing & category placement
  • Pan-India shipping & delivery
  • Cash-on-delivery & payment gateway charges
  • Performance marketing (Google, Shopping, WhatsApp)
  • SEO product page creation
  • Seller support & onboarding

Worked example

A product sold at ₹1,000

Selling price (paid by customer) ₹1,000
Growth Fee @ 30% − ₹300
GST @ 18% on the fee (claimable as ITC) − ₹54
Payout to you ₹646
Effective cost after ITC ₹300 (30%)

No separate shipping, COD or advertising bills on top.

Calculate your payout

Per order For 100 orders
Total sales — —
Growth Fee (30%) — —
GST on fee (18%) — —
Your payout — —

What 30% replaces

Typical separate charges when selling on general marketplaces:

  • Referral / commission feeIncluded
  • Fixed closing fee per orderIncluded
  • Shipping / weight-handling feeIncluded
  • COD & payment gateway chargesIncluded
  • Sponsored ads to get visibilityIncluded
  • Listing & catalog creationIncluded
How it works

From application to first order

01

Apply

Fill in the short form below with your brand and product details.

02

Review & agreement

Our team reviews your brand, and shares the seller agreement for signing.

03

Catalog onboarding

Share product details and images — we build your listings and map them to the right collections.

04

Go live & grow

Your products go live and start getting traffic from our campaigns.

Keep these handy

What you'll need to get started

  • GST registrationGSTIN of the selling entity
  • AYUSH / FSSAI certificateAYUSH or FSSAI certificate, or other necessary documents for your product category
  • Brand ownershipTrademark certificate or brand authorisation letter
  • Product detailsMRP, pack sizes, ingredients, usage and clear product images
  • Bank detailsBusiness account for payouts, with a cancelled cheque
  • Pickup addressWarehouse or dispatch location for order pickups
Apply to sell

Tell us about your brand

Join 500+ brands already selling on Gudhealthy. It takes 2 minutes, and our onboarding team will get back to you with next steps.

Thank you — we've received your application!

Our onboarding team will review your details and reach out on email or phone. For anything urgent, write to support@gudhealthy.com.

Prefer email? Write to support@gudhealthy.com with your brand name and catalog.

FAQs

Questions brands ask us

What is the One Growth Fee?

A flat 30% of the selling price on each delivered order. It covers listing, shipping, COD and payment handling, performance marketing, SEO product pages and seller support, with no separate shipping, ad or closing fees. GST at 18% applies on the fee and can be claimed as input tax credit.

Is the 30% charged on MRP or selling price?

On the selling price the customer actually pays, and only for delivered orders.

Do I need to handle shipping myself?

No. Logistics is part of the Growth Fee — you keep stock ready at your pickup address and we arrange pan-India delivery.

Do you support cash on delivery?

Yes. Customers can pay online or choose COD, and we handle the collection.

Who creates my product listings?

Our catalog team builds SEO-optimised product pages from the details and images you share, and maps them to the right wellness collections. You review them before they go live.

Which brands can sell on Gudhealthy?

Brands in Ayurveda, Homeopathy, Unani and modern nutrition with a valid AYUSH or FSSAI certificate (or other necessary documents) and GST registration. We review every brand before onboarding.

How and when do I get paid?

Payouts go to your registered business bank account. The payout cycle is set out in your seller agreement.

Ready to grow with Gudhealthy?

Join 500+ AYUSH and natural wellness brands already reaching 25,000+ orders a month on Gudhealthy.

Apply to sell